09/02/24
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Andy by Hamish Date Of Birth Design Branding

Andy by Hamish

Art Direction
Packaging
Campaign

Hamish & Andy are two of Australia’s most loved radio personalities. Secretly, Hamish decided to team up with one of Australia’s leading retail groups, Chemist Warehouse in collaboration with Date Of Birth to create a special fragrance for his mate, Andy. Andy By Hamish pre-orders were the fastest selling of any fragrance in Australian history.

We were tasked to design a ‘smart casual fragrance’ with packaging that acted as a satire of sophisticated high-end men’s fragrances. It was a good laugh!

Andy by Hamish Date Of Birth Design Branding
Andy by Hamish Date Of Birth Design Branding
Andy by Hamish Date Of Birth Design Branding
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