Andie
The Basic Band began its journey in 2021 with their game-changing “tucking band,” a viral, first-to-market innovation. They’ve since expanded their product range and are now on a mission to create a new category of styling tools that maximise the wear and life-cycle of your garments.
Our role was to elevate their brand identity, repositioning the brand within the “affordable-luxury” space. We set out to show that these products aren't just clever hacks—they’re thoughtfully designed, high-quality essentials that are sure to become wardrobe staples.
Meet your new main squeeze, ROCC — the toothpaste that thinks about footprints almost as much as teeth.
Barely is an Australian-made intimate skincare brand that’s all about the good stuff for your good bits. We developed a visual language and tone of voice that speaks to women who understand their bodies inside, out.
A re-imagination of Delta’s fragrance story — where art and nature seamlessly meet. The fragrance bottle draws its inspiration from the worlds of art and architecture — resembling a sculpture, the spherical cap floats over the reeded glass bottle.













