Mageze is magnesium-based product range that provides effective relief for sports strains and general muscle aches and pains. The Mageze team were seeking clarity in messaging and strong shelf presence to make it easy for their customers to find what they need. We positioned the brand with a clean and striking look and feel – utilising white and a bright splash of orange to evoke health and vitality and ensure a strong shelf presence against its competitors. We designed a clear identity system that included unique icons used on each product to distinguish their different uses and applications across a branding system.
Meet your new main squeeze, ROCC — the toothpaste that thinks about footprints almost as much as teeth.
Artemis is a new range of aroma fragrances designed for the Australian home. The design is created to fit into any home, and is based on interior design trends.
Even Atom is a skincare brand that aims to provide products backed by science but touched by humans. Each product is designed to look clinical, but with a touch of identifying colour — humanity.